What is happening at NEXT?

I was searching around the other day on the internet for a gillet for my husband and decided to have a look at the online NEXT store.

I was really surprised to see that they are now selling numerous other brands and makes of clothing. Why are they doing this? Are they now having to sell other makes because their own brand is not doing very well? I have no idea but surely this is the reason as why else would one of the most well known brands of clothes store in the UK start selling other makes?

I also think it is extremely unfair to the smaller retailers who have historically been the main retailers to sell the makes of clothes that they are now selling such as Quiksilver.

However, there prices are not necessarily as good as some of the smaller online outlets for these makes which is one good thing for the independent. Also, they are not stocking the biggest range of each brand so hopefully customers will still take a look at the smaller shops. Here's hoping.